Nike Running

A Nike product trial
like no other 

What a night! ⚡🔥 London was electrified as Nike launched the Pegasus Premium with an unprecedented product trial on the iconic London Eye. Featuring elite athletes like Sir Mo Farah, Jakob Ingebrigtsen, and Nafi Thiam, the event showcased the shoe's raw power. Captured under the London night sky and delivered globally by dawn. I worked on the creative vision and execution of the hero film and social assets.

Power to you.

Legends and London's running community tested the Pegasus Premium like never before, powering up the city skyline.